GM Using Kids To Sell Hybrid SUVs
There are a series of GM Chevy commercials all featuring little kids. Most of them are promoting the Chevy Tahoe hybrid. My 7 year old daughter was watching one earlier today during a program we were watching. I had to tell her that they weren’t telling the full truth. She sees the kids and hears the message and believes every word. Apparently it’s the “green car of the year.” A gigantic SUV is the green car of the year? Is that rating from a made up organization from the GM gas guzzler lobby? We’re even told that hybrids dont’ have to be “tinsy weensy.” Then there is a Chevy commercial that just promotes Chevy. In that one, they flash a huge SUV and then tell us, “we believe a hybrid should fit the way you live, not the other way around.” I guess that sells to most Americans, but to me it’s just irksome. I know too much about consumerism. An SUV that gets 21mpg is an improvement, but it’s not the answer. It shouldn’t be the future. It is not fixing any of our worldly problems. I guess HGTV didn’t get that message, either. Anyway…enjoy some YouTube…
More not-so-brilliant commercials after the jump…
Mr. WaMu should have stayed in the banking industry.
I was reading a magazine today, and inside the cover was a magazine ad that called an SUV guel efficient* (the * meant a sidenote of 19 city/26 highway). Since when is that something to brag about?
Thanks for the post.
I saw that Tahoe commercial the other day and was outraged on your behalf!
[...] She pointed out that GM is a major sponsor of the channel and there will be product placement in many shows. I bitched about this with the HGTV Green House giveaway. Many of these shows have been on other Discovery Channel owned channels. One of which is Mean Green Machines. The first one that I caught last night was doing a comparison of a GM E85 truck versus the Tahoe Hybrid. I threw up in my mouth a little. Remember their commericals using little kids to sell SUVs? [...]